Privacy Policy

1. Information We Collect

1.1 Uploaded Images

When you use our WebP converter tool, you upload image files to our servers for conversion. These files are:

• Temporarily stored on our servers during the conversion process
• Processed using our image conversion technology
• Automatically deleted within one (1) hour after conversion
• Never stored permanently, analyzed, or used for any purpose beyond your requested conversion

1.2 Automatically Collected Information

When you visit our website, we may automatically collect certain information about your device and browsing behavior, including:

• Log Data: IP address, browser type, operating system, referring URLs, pages viewed, and timestamps
• Device Information: Device type, screen resolution, and language preferences
• Usage Data: How you interact with our website and conversion tool

This information is collected through standard web server logs and is used to improve our service, detect technical issues, and understand usage patterns.

1.3 Cookies and Tracking Technologies

We use minimal cookies and similar tracking technologies to enhance your experience:

• Essential Cookies: Required for basic site functionality
• Analytics Cookies: Help us understand how visitors use our site (if applicable)

You can control cookies through your browser settings. However, disabling certain cookies may affect site functionality.

1.4 Contact Form Information

If you submit our contact form, we collect:

• Your name
• Email address
• Subject (optional)
• Message content

This information is used solely to respond to your inquiry and is not shared with third parties.

1.5 Newsletter Subscriptions

If you subscribe to our newsletter, we collect your email address to send you updates, tips, and information about new features. You can unsubscribe at any time using the link provided in every email.

2. How We Use Your Information

We use the information we collect for the following purposes:

• Service Delivery: To process your image conversions and provide our core functionality
• Service Improvement: To analyze usage patterns and improve our website and conversion tool
• Technical Maintenance: To monitor and maintain site performance, security, and reliability
• Communication: To respond to your inquiries and send newsletter updates (if subscribed)
• Security: To detect, prevent, and address technical issues, fraud, and abuse
• Legal Compliance: To comply with applicable laws and regulations

3. How We Protect Your Information

We implement industry-standard security measures to protect your information:

• Secure Transmission: All data transmitted to and from our servers is encrypted using HTTPS/SSL protocols
• Temporary Storage: Uploaded images are stored temporarily in secure directories with restricted access
• Automatic Deletion: All uploaded and converted files are automatically deleted within one hour
• Access Controls: Only authorized personnel can access server infrastructure
• Regular Security Audits: We regularly review and update our security practices
• Rate Limiting: Protection against abuse and denial-of-service attacks

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee absolute security.

4. Data Retention and Deletion

We maintain strict data retention policies:

• Uploaded Images: Automatically deleted within 1 hour after conversion
• Converted Images: Automatically deleted within 1 hour after conversion
• Server Logs: Retained for up to 30 days for security and diagnostic purposes
• Contact Form Submissions: Retained for as long as necessary to respond to your inquiry, then deleted
• Newsletter Data: Retained until you unsubscribe

5. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share information only in the following limited circumstances:

5.1 Service Providers

We may employ third-party companies and individuals to facilitate our service (e.g., hosting providers, analytics services). These third parties have access to your information only to perform specific tasks on our behalf and are obligated not to disclose or use it for any other purpose.

5.2 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., court orders, subpoenas, or government agencies).

5.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change and how it affects your information.

6. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information:

• Access: Request access to the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information
• Objection: Object to processing of your personal information
• Data Portability: Request transfer of your information to another service
• Withdrawal of Consent: Withdraw consent for processing where consent was the basis

To exercise these rights, please contact us at support@webpshift.com. We will respond to your request within 30 days.

7. Children's Privacy

Our service is not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us, and we will take steps to delete such information.

8. Third-Party Links

Our website may contain links to third-party websites, plugins, and applications. We are not responsible for the privacy practices of these external sites. We encourage you to read the privacy policies of any third-party sites you visit.

9. International Data Transfers

Your information may be transferred to and maintained on servers located outside of your country, where data protection laws may differ. By using our service, you consent to the transfer of your information to our facilities and the third parties with whom we share it, as described in this policy.

10. California Privacy Rights (CCPA)

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA):

• Right to know what personal information is collected
• Right to know if personal information is sold or disclosed
• Right to opt-out of the sale of personal information (Note: We do not sell personal information)
• Right to delete personal information
• Right to non-discrimination for exercising CCPA rights

To exercise these rights, contact us at support@webpshift.com.

11. European Union (EU) Users - GDPR

If you are located in the European Union, you have rights under the General Data Protection Regulation (GDPR):

• Right to access your personal data
• Right to rectification of inaccurate data
• Right to erasure ("right to be forgotten")
• Right to restrict processing
• Right to data portability
• Right to object to processing
• Right to withdraw consent
• Right to lodge a complaint with a supervisory authority

Our legal basis for processing your information includes:

• Consent (for newsletter subscriptions and cookies)
• Contract performance (for providing conversion services)
• Legitimate interests (for security, analytics, and service improvement)

12. Do Not Track Signals

Some browsers incorporate a "Do Not Track" (DNT) feature that signals to websites you visit that you do not want to have your online activity tracked. Our website does not currently respond to DNT signals, but we collect minimal tracking data as described in this policy.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by:

• Posting the new Privacy Policy on this page
• Updating the "Last Updated" date at the top of this policy
• Sending an email notification (if you're subscribed to our newsletter)

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

15. Your Consent

By using our website and services, you consent to our Privacy Policy and agree to its terms. If you do not agree with this policy, please discontinue use of our website immediately.